IndieCat
Brand Identity Design
Illustration
Packaging Design
Marketing Assets and Content
Brand Identity Design
Feature Walls and Signages
We turned Pets of Paradise’s vision for conscious pet parenting into an illustration-first identity for IndieCat - their range of functional cat meals. Inspired by the honesty of home-cooked meals and the quiet luxury of superfoods, the visual language was developed to feel both familiar and premium.
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